Power your property business with RealSoft Real Estate ERP, trusted by developers, builders, brokers, and property tech leaders.
Automate and Accelerate – RealSoft Real Estate ERP Helps You Manage Inquiries, Qualify Leads, and Streamline Every Sales Step.
With RealSoft Real Estate ERP, you can centralize and capture all your property inquiries—online and offline—in one place.
Capture From:
Group your prospective homebuyers based on key factors like property preferences, location, demographics, financial status, and loan eligibility. Leverage this data to deliver personalized and relevant messaging across every communication channel—maximizing engagement and conversions.
Set up instant autoresponders via Email, WhatsApp, and SMS for inbound inquiries. Automatically assign leads to sales agents for real-time follow-up.
Track all interactions—ad clicks, email opens, website visits, and conversations—in one unified dashboard.
Automatically notify your sales agents via SMS, email, or in-app alerts when a new lead is assigned or a site visit is scheduled. RealSoft Real Estate ERP smartly schedules tasks based on their availability—no manual planning needed.
Enable your agents to focus on high-potential opportunities by leveraging lead quality scores. Define your criteria for qualified leads, and let RealSoft Real Estate ERP do the scoring automatically.
Prioritize tasks using a combination of lead quality and activity scores—based on prospect behavior, engagement, and conversation tracking—so your team always knows where to focus first.
Design a structured, automated workflow for managing property sales—from first contact to deal closure.
Keep full control over your real estate portfolio—track every project, listing, and property with ease using RealSoft Real Estate ERP.
Empower your on-ground sales team with RealSoft’s integrated Mobile ERP—designed to make every visit count.
A suite of marketing tools to help you run targeted campaigns across various channels.
Create automated workflows for nurturing leads through email, SMS, and WhatsApp. Personalize messages based on the lead profiles and their stage in the sales funnel.
Reach your prospective buyers on WhatsApp.
Send bulk emails to your entire lead list or targeted emails to a lead segment. Track email opens, link clicks, and more.
A/B test your email campaigns, track delivery and analyze metrics like best performing days and time for email campaigns.
Trigger omnichannel communication to your prospects based on new leads, site visit requests, opportunities, and activities.
Notify sales reps about their lead activities for timely interventions.
Measure marketing campaign performance, revenue generated, sources of lead generation that are bringing high-quality leads, and more.
Get a 360-view on performance, ROI, revenues, and business trends
A real estate CRM is essential to build stronger relationship with property buyers. It helps developers and builders to
It is also important to bring visibility across stakeholders in the ecosystem. It helps brokers and partners to
A real estate CRM solves challenges like – multi-source inquiry capture, missed agent follow-ups, longer response times, site visit “no shows”, and leaks in buyer journeys. A CRM helps you manage and track buyer journeys to take course corrections in time.
The importance of having a real estate CRM
With an end-to-end real estate CRM, you can achieve faster inquiry response times, healthy pipeline of potential buyers, better inquiry-to-deal ratios, more site-visits, and higher real estate agent productivity.
If you are looking for a complete real estate agent CRM, then RealSoft should be your top choice. Here is why it is the best –